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Winter Wonderland on the Wolf

December 4, 2021 @ 6:00 pm - 8:00 pm

Mark your calendars for this very merry event scheduled for Saturday, December 4th in the heart of downtown New London. We are transforming the city into Winter Wonderland on the Wolf. Hosted by Familiar Grounds Coffee Shop, the New London Area Chamber of Commerce would like to invite you to experience the magic of the season. Download the Light Up New London Map to tour the Christmas lights throughout the area. All homes and businesses have been encouraged to get their decorations up by December 4th for families to enjoy through the entire holiday season. Register your address today HERE! Maps will be available HERE the day before the event. Join in on a holiday scavenger hunt and visit local businesses who will host deals and activities during the Holiday Hop. Get all Holiday Hop details HERE! Get lost in the Winter Wonderland Christmas Displays by Longevity Nutrition featuring a twisting trail of holiday bliss, twinkling lights and Christmas trees. Listen to the Christmas carolers while sipping hot cocoa. Join in the Reindeer Dash 1 mile run / walk hosted by New London’s Parks & Recreation Department. Prizes will be awarded for the most creative holiday attire. Find more details HERE! Make sure to grab a spot downtown to view the Winter Wonderland Parade with festive entries you’re sure to enjoy. Last but certainly not least, visit with Santa and Mrs. Clause at Longevity Nutrition and go home with a Santa bag and so many joyful memories. Don’t forget to bring a letter for Santa if you wish and leave it in his Christmas mailbox. 

Businesses interested in joining in on the Holiday Hop must register by December 2nd by contacting the Chamber. Each business will receive a special letter to hand out to customers. In exchange, offer a special deal or activity for families to enjoy. 



December 3rd through Christmas – Download the Light Up New London Map

December 4th, 2021

10 a.m. – 3 p.m. Holiday Hop

10 a.m. – 8 p.m. Tour the Winter Wonderland Christmas Displays at Longevity Nutrition 

3:30 p.m. Check in for Reindeer Dash

4 p.m. 1 Mile Run / Walk Reindeer Dash

5 p.m. Winter Wonderland Parade

6-8 p.m. Visit with Santa at Longevity Nutrition





December 4, 2021
6:00 pm - 8:00 pm
Event Category:


New London Area Chamber of Commerce
(920) 982-5822
View Organizer Website