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Owner: Britney Riesenberg

Wisconsin’s #1 Mobile Boutique is opening a store front location in New London on November 21st, 2020! Northern Belle Boutique is owned and operated by Britney Riesenberg of Manawa.

“I’m so excited to expand my business to New London. My focus is serving you, the women of New London, and surrounding areas. When I started Northern Belle, my goal was first and foremost to bring in a variety of women’s fashion and accessories to our sweet little towns. I felt like I was always seeing the same stuff and every store just felt the same. I craved something different, unique and something that could represent our lifestyle a little better. That is when Northern Belle Boutique was created and was well received by many.  I created a store front location as a follow up to “Liberty” my mobile boutique. Liberty became somewhat of an instant celebrity everywhere we went. Women loved the experience they got while shopping in Liberty. Many said that it is the ultimate “girl fort” or even compared it to a “Girl’s Paradise”. I am hoping that our store front location also serves as a “getaway” for women. A fun, and pleasurable shopping experience in an environment that you just cannot help but love.  It is my absolute pleasure to be able to serve New London and surrounding areas. Stop in and check out our vast selection of quality women’s clothing, shoes and accessories in sizes Small-3X. We even have some fun, quirky gift items that will be sure to put a smile on someone’s face.”  -Britney